LCMC Health Marketing team garners 25 Awards from the Public Relations Society of America, New Orleans chapter

The team presented the Anvil Award for Expertly Human campaign, PRSA’s highest honor

New Orleans, LA – LCMC Health and its hospitals’ marketing teams, including Children’s Hospital, New Orleans East Hospital, Touro, University Medical Center New Orleans, and West Jefferson Medical Center, recently received 25 awards for exceptional work in marketing, advertising, and public relations awarded annually by the Public Relations Society of America (PRSA), New Orleans Chapter.

The world’s largest organization for public relations professionals, PRSA boasts nearly 32,000 professional and student members and more than 100 chapters. The New Orleans arm of the organization hosted its annual awards banquet on Thursday, November 14. Below is a list of recognitions received by the system office and each hospital.

The Anvil Award

• LCMC Health Expertly Human Campaign (Integrated Marketing)

Award of Excellence:

LCMC Health

• Star rating Campaign (Integrated Marketing)
• Little Book of Extras (Books and Booklets)
• Location Brochure (Books and Booklets)
• Brand Launch Video (Outstanding Elements: Other)
• Brand Launch Event (Brief Special Event)

Children’s Hospital New Orleans

• Pediatric Retention Campaign
• GiveCHNOLA Day (Campaign)

Touro

• Women’s Health Campaign (Integrated Campaign)

West Jefferson Medical Center

• Community Health Talk Series (Campaign: External)
• Take Stress to Heart patient video (Outstanding Elements: Social Media)
• Urology Direct Mailer (Campaign: Print)
• Listen to Your Heart Print Publication (Outstanding Elements: Print)
• Mammogram Email Campaign (Outstanding Elements: Social Media)

Award of Merit:

LCMC Health

• LCMC Health New Logo Suite (Outstanding Elements: Print)
• LCMC Health Brand Launch Teaser (Outstanding Elements: Social Media)

Children’s Hospital New Orleans

• Virtual After Hours Social Media Ads (Outstanding Elements: Social Media)
• HEROES Magazine (Campaigns)
• Louisiana’s Children’s Hospital Ads (Campaigns)
• Nursing Annual Report (Outstanding Elements: Print)

Touro

• Birthing Center Quality (External Relations Campaign)
• Birth Stories (Social Media Campaign)
• Pampered and Pink (Brief Special Event)
• In Good Health Magazine (Outstanding Elements: Print)

West Jefferson Medical Center

• Primary Care Radio Spot